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How Online Retailers Are Creating Immersive Brand Experiences in the Real World

How can a bricks and mortar retailer compete with online competitors?  Through amazing content-driven experiences. Warby Parker, and smart retailers like them, understands that customers who walk into their store don’t want to be sold to. Instead, they’re tapping into digital behavior to create personalized experiences. If you have some time on your hands and […]

French Kiss - Teams-Up with Noted Producers Ian Sander and Kim Moses

Marriott’s Content Studio Set to Release Second Original Short Film

Marriott’s Content Studio is a great example of how companies can evolve from generating content to becoming a true media house. We talk about Marriott in the Introduction to our book as an example of a brand that’s moved into creating a structured framework for publishing at the enterprise level. Marriott International’s Content Studio has teamed-up […]